Cantinho do Impulso - Mondelez
Atacarejo
Desafio: aumentar a visibilidade e a compra de produtos que os varejistas podem colocar em pontos de compra por impulso, ou seja, em seus checkouts. Peça exclusiva para rede Atacadão - atacarejo.
Challenge: the gondola ends at cash & carry markets in Brazil are quite boring, and Mondelez wanted us to shake up things a little bit, for that, they give us only some imputs:
"be disruptive"
"be young"
"Lacta (chocolates) and Trident (gums) brands must be there together"
"it's aimed to buyers from HFS, that buy on Cash & Carries to sell at their own store".
Materiais / Materials: MDF + LED
Trade Visit + Sketch + Otimização + 3D + Design de produto
#3Dmax #Photoshop #Keyshot
